Cracking the Citability Score: How LLMs Select Sources in Michigan’s Digital Ecosystem “In 2026, the ‘Link’ is a legacy signal. The ‘Citation’ is the modern endorsement. If your Michigan business isn’t optimized for retrieval-augmented generation (RAG), you are essentially invisible to the 1.2 billion users now using AI as their primary interface.” The “Citability” Formula:
The Evolution of Search: From Keywords to AI Answers for Michigan Businesses “In the 2000s, we optimized for the engine. In the 2010s, we optimized for the user. In 2026, we are optimizing for the Agent.” — The Michigan Digital Forecast Table of Contents <a name=”epochs”></a> 1. The Three Epochs of Search To understand where
GEO vs. SEO: Deciphering the Difference for Your Michigan Business Strategy “The 2026 search landscape is binary: either the AI assistant cites you as the definitive source, or you are invisible. For Michigan’s $500B+ economy, the transition from ‘ranking’ to ‘selection’ is the most significant pivot since the invention of the search engine itself.” —